Who We Are

The International Pole & Line Foundation (IPNLF) works to develop, support and promote socially and environmentally responsible pole-and-line and handline tuna fisheries around the world. IPNLF’s ambition is to contribute to thriving coastal fisheries, including the people, communities, businesses and seas connected with them. We are an international charity working across science, policy and the seafood sector. We use the influence of the market to develop and demonstrate the value of one-by-one caught tuna to thriving coastal fisheries, and the people and seas they connect. IPNLF officially registered as a charity in the UK in early 2012.

Our team includes international staff and special advisors, located in the United Kingdom, Indonesia, Maldives, South Africa and the United States. Together, they work to make the ambitions of IPNLF a reality, through applying their expertise and enthusiasm. 

IPNLF Organisational Values

IPNLF Values describe what we believe in, and act as guiding principles for how we interact with colleagues internally and externally and for how we approach our work.

Our organisational Values were developed by our team of staff and Trustees, and help articulate IPNLF’s culture and identity, inform our strategies, and act as a mechanism for improving our accountability and performance. We believe practicing our Values is fundamental to IPNLF's thriving community. We hope they provide our supporters and collaborators with a positive expectations of what to anticipate when engaging with IPNLF.

Please see below our values and a collection of team images that show us living them.


The International Pole & Line Foundation is a conservation partner of the Monterey Bay Aquarium Seafood Watch ® programme. With this partnership, IPNLF joins more than 200 mission-aligned organisations who are working to promote sustainable seafood messaging by way of the Seafood Watch programme, acting as strategic messengers in the global sustainable seafood movement. 

Seafood choices matter, and IPNLF are proud to partner with the Seafood Watch programme to ensure that consumers choose responsibly caught tuna, as well as other seafood. Learn more about how to make responsible choices in the Seafood Watch guidance.



FishChoice.com is an online, sustainable seafood sourcing tool that connects retail, restaurant, and institutional seafood buyers to suppliers of sustainable seafood products. 

As a FishChoice Sustainable Seafood Affiliate, we hope to strengthen our connection to the market and the variety of like-minded organisations working to help buyers, suppliers, and consumers make sustainable seafood choices.