We’re excited to announce the launch of a new video highlighting the journey behind the creation of eDhumashi, an e-commerce platform designed by IPNLF-Maldivs to support women fish processors in the Maldives. The video offers a glimpse into these women’s lives and explores why a platform like eDhumashi became necessary. It tells their stories of resilience and hard work and how this platform makes a tangible difference by opening new market opportunities for their fish products.
The Need for eDhumashi
For many women in the Maldives, fish processing has been a traditional part of their livelihoods, passed down through generations. However, limited access to markets beyond their local communities made it difficult for them to earn a sustainable income from their work. The video shares how these women faced challenges like small-scale sales, low profit margins, and limited recognition for their expertise.
eDhumashi was created to address these issues by offering a digital platform that connects women fish processors with buyers in distant markets. This allows them to sell their products directly, bypassing intermediaries and ensuring fairer prices. The video captures the women’s reflections on these changes and why this new way of doing business has been crucial to their economic independence.
Looking Toward a Sustainable Future
As the platform grows, eDhumashi is poised to play a key role in supporting women in fisheries while promoting sustainable practices. By giving these women greater access to markets and enabling them to scale up their businesses, eDhumashi is helping to build stronger, more resilient fishing communities.
We invite you to watch the video to learn more about the women behind eDhumashi and why their stories shape the future of fisheries in the Maldives.